Resume

Jorge Maya is a Product Designer located in San Francisco, CA

About me

Product design expert who excels at every phase of the design process—from conducting user interviews to creating prototypes and crafting design systems.

Over the past 13 years, Maya has worked with startups, agencies, and Fortune 100 companies designing both consumer and enterprise products. Leveraging his industrial design background, he draws inspiration from vehicle design and races classic Italian motorcycles on weekends. Maya has trained hundreds of UX designers and currently designs the core product at Mailchimp.

Experience

Intuit Mailchimp
2020 / 2024

Principal Product Designer

Successfully led the redesign of the most widely-used email marketing platform, improving usability, expanding features, and increasing customer satisfaction scores.

Boosted user acquisition and growth among small-to-medium businesses by revamping and continuously improving the home and pricing pages.

17seconds (acquired by Geniant)
2018 / 2020

Lead Product Designer

Directed digital transformation initiatives for major financial institutions, including Morgan Stanley and East West Bank, by defining their design systems and scalable processes.

Created and launched industry-leading finance products with innovative design strategies, helping to drive top-tier digital solutions within the financial sector.

Huge Inc
2018 / 2018

Senior Product Designer

Led the design phase for high-stakes client pitches, delivering user research, personas, wireframes, and visual designs.

Contributed to a $3M increase in new client revenue within 90 days by executing impactful designs and presenting them to executives.

BBVA (acquired Spring Studio)
2015 / 2018

Lead Product Designer

Redesigned BBVA’s personal banking desktop experience and mobile app, integrated the first AI banking assistant, and introduced blockchain-based products managing trillions of dollars.

Improved the organization’s design process by championing lean research methodologies, driving more efficient decision-making and faster product iterations while successfully implementing robust design systems that enhanced collaboration.

Graava
2015 / 2015

Founding UX Designer

Defined the UX for the first AI-powered action camera with automatic video editing features, extending its reach through a companion mobile app.

Innovated design patterns embraced and adopted by competitors, including GoPro, shaping the future of AI-integrated video recording technology.

General Assembly
2018 / 2022

Lead Design Instructor (part-time)

Achieved a 4.7/5 rating from students for effectively instructing hundreds of adults in design thinking and UX methodologies.

Mentored new instructors and helped students secure roles at top tech companies like Google, Apple, and Microsoft.

Explora.life
2012 / 2016

Co-founder and Web Designer

Designed and developed South America’s first sex-positive magazine and e-commerce platform, selling thousands of previously unavailable products in Colombia.

‍Established a progressive and inclusive community, incubating some of Colombia’s leading feminist journalists and promoting non-judgmental discourse.

Education

Product Design

Universidad de los Andes, Colombia. 2007 – 2012.

Communication Design

Universidad de los Andes, Colombia. 2007 – 2012.

Project Management

UC Berkeley, Berkeley, CA. 2012 – 2014.

Let’s talk about your project, product design, or whatever is in your mind